"A vivid portrait of the life and world of a man who shaped television animation and became a major player in the development of Hollywood entertainment." —Animation Magazine
"There is probably no one more important to the birth and early development of animation than Max Fleischer and no one better than his son, director Richard Fleischer, to tell the amazing story of the creative genius behind Fleischer Studios." —Army Archard
"A short, informal and highly—do we dare?—animated history" —Barnstable Patriot
"Besides creating the jazz-age siren Betty Boop and bring Popeye and Superman to the screen, Max invented the rotoscope, a process for creating animated cartoons by tracing live-action footage.... [A] lively memoir." —Booklist
"Fleischer captures the life and career and other talented family members this succinct, anecdote-filled biography. This book deserves a wide readership. Highly recommended." —Choice
"A precious record of an important animation pioneer." —Animation
"Max Fleischer, the main Hollywood rival of Walt Disney, finally gets his due." —Dallas Morning News
"Max Fleischer is animation's unsung hero. If Walt Disney is the most celebrated and chronicled producer in the history of the medium, Fleischer is his polar opposite. Fleischer has long been a hero to anyone who loves animated cartoons. Now, thanks to his son, we can get to know the very human figure behind all those wonderful films." —Leonard Maltin, from the foreword
"A primary piece of history that tells the story of an unexplored but vital figure in animation's short history." —Palm Beach Post
"Richard Fleischer has brought a loving tribute to his dad, and a reminder, in times where computer animation seems so effortless, of just how much hard work it took for the pioneers in the field to make the drawings dance." —Times of Acadiana
"A wonderful read and a tribute by a son to a famous father." —Umbrella
"Richard Fleischer, director of 20,000 Leagues Under the Sea, charts the life of his dad, who animated Popeye and Superman, as well as Ms. Boop, and seemed destined to trump Walt Disney in the annals of animation history." —Vanity Fair
"Richard Fleischer, a film director who never became a household name despite working with some of Hollywood's biggest stars [his son] Max Fleischer, and Max's siblings were pioneers in the early days of animation, gaining fame with their Betty Boop and Popeye the Sailor shorts in the 1930s."—The New York Times
